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News & Media

There’s always something going on at First Light. Stay up to date with us through our press releases, media features, newsletters and profiles.

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With wellness on the tips of everyone’s lips, seeking the best ingredients available – turns out, there’s truth to the adage “you are what you eat” – has never been a greater priority. 

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Could Wagyu beef protect against heart disease?

16 Jan 2019 · NZ Herald 'The Country'

Good news for beef lovers! A new study suggests grass-fed beef could help protect against heart disease.

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Wagyu to the world

29 Nov 2018 · TVNZ Hyundai Country Calendar

Two generations of a Hawke's Bay family work together across a beef cattle farm and a dairy farm, to raise sought-after marbled wagyu beef for the international market.

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Q and A: First Light co-founder Jason Ross

27 Oct 2018 · NZ Herald 'The Country'

Attempting a world-first, Havelock North's Jason Ross was told "it couldn't be done" but he persevered anyway. He is now the co-founder of First Light Foods, a Hawke's Bay based premium grass-fed wagyu and venison company that he started with two friends in 2003. 

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“As cheesy as it sounds,” begins Jason Ross, wagyu man, meat fan and passionate producer, “what we do every day is actually for the betterment of the planet.” 

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It’s what doesn’t go into First Light’s range of three new sausages that makes them so delicious. And, crucially, good for you.

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For media enquiries, please contact Fiona Fraser,